Huang Guangyu: Gome Founder's Fall from Grace
Abstract
Issues
The case is structured to achieve the following teaching objectives:
- Examine the reasons for the initial success of Gome
- Understand the business environment in China that fueled the growth of the company
- Critically evaluate the factors that led to the fall of Guangyu
- Evaluate the role played by the government in the success / failure of a business entity
Contents | |
A Mighty Fall | |
The Beginning | |
Gome's Rise to the Top... | |
Fuels Guangyu's Growth | |
...But Problems Follow | |
Leading to the Fall | |
Aftermath | |
Exhibits |
Keywords
Gome, Huang Guangyu, Hurun China Rich List, bribery, backdoor listing, China Paradise Electronics Retail, Dazhong Electrical Appliances, Securities Regulatory Commission, Central Commission for Discipline Inspection, Yongle, Shandong Jintai Group, regulatory environment, Sanlian Commercial Co, Beijing Centergate Technologies tycoon,Southern China,Liu Shanying,Shantou,Guangdong,Gome grew,price butcher